HoldSell Audio Overview

HoldSell software allows you to keep your customer's interest while they are on hold, waiting to do business with you. Having their undivided attention allows you to communicate your latest information, offerings, specials and more.

HoldSell Features

• Simple network based user interface allows you to manage HoldSell without having to be near the phone system.
• Runs completely unattended as a Windows Service to increase reliability
• Creating playlists of music and voice ads is as easy as dragging songs from one list to another.

• 'Plus' option allows you to add/remove media in real time, the basic version refreshes over night.
• Minimal hardware requirements - almost any PC that's less than five years old will be able to run HoldSell

Make use of 'on hold' time

Marketing experts will tell you that a very powerful way to increase sales is to advertise to your customers while they're on hold. Why? Because you already have a captive audience that wants to deal with you.

HoldSell is Microsoft Windows^TM based software which delivers on hold music and regularly scheduled voice ads with minimal effort and no fuss. You select which audio messages to play and when -- HoldSell automatically handles the rest.

Automatic mixing

Before HoldSell plays a voice message, it automatically fades the music to create a 'music bed' -- this is when the background music plays under your dialogue or narration. The end result is a professional sounding on hold service.

Simple to install and cost-effective to maintain

Most phone systems (PBX, Key, Digital systems) have an input for On Hold Audio. Hardware installation is as simple as plugging the audio out from your PC into your phone system.

If your small business phone does not have a built in Hold system, affordable hardware will allow you to add a Hold button with On Hold Audio capabilities.

Message scheduling

It's up to you -- you can set which messages to play during business hours and which to play after hours. You can also individually set messages to be included all the time.

How to order

If you wish to use HoldSell after the trial period has expired, you must purchase a license. HoldSell licenses are sold on a per-computer basis.

Prices are listed in US Dollars. The Basic version applies changes made once per day. The Plus edition applies changes immediately (volume, duration, playlists and other settings). Plus version is a must for corporate networks or locations where access to the console is limited.

Telephone Stats

According to a study conducted by AT&T:

• 94% of a company's advertising budget is spent to generate phone calls -- only 4% is spent to handle them.

• 88% of callers preferred recorded messages to radio or silence while on hold.
• 70% of business callers were put on hold at least once during a call.
• 60% of unattended callers abandoned the call.